Big Boy runs through this collection of advertising signs with a giant burger. Other colorful signage includes Sherwin-Williams Paints, Andonod Mattresses, Sunray Oils, Dairy Queen, Sunbeam Bread, Kelly Tires, Grape Ola, Carhartt Overalls, Pillsbury's Dairy Feed, Heinz Soup, Black Jack Gum, and the Fluff & Fold Launderette. The Lone Ranger encourages us to buy enriched Merita Bread while we're Welcomed to the Lake where we can be healthy by drinking pure fresh milk and discouraged from spitting on sidewalks.